Jeff Stibel, CEO of Dun & Bradstreet Credibility Corp., discusses the importance of transparency in relationships with your banker to increase the chance of a loan. The quantitative aspects to a loan are important, but the qualitative aspects of credibility, reputation, and trust are just, as if not even more, important at times. Business owners should not be afraid to reach out and build a relationship with a bank early in their business growth cycle, so that they have a solid relationship when they are ready and really need it.
Watch Stibel explain:
Interested in learning more? Check out this expert panel discussion that describes the entire loan process and how you can get the capital you need to grow your business